Who did it best? The best Christmas marketing campaigns of 2018

By | Blog | No Comments

The annual rivalry of the best Christmas marketing campaigns is well and truly under way and with the competition to steal hearts and evoke emotions being bigger than ever, brands have took it up a level in an attempt to become the UK’s favourite of the year.

From festive emails, social media posts, viral videos and not forgetting the notable TV ads, it may seem like brands have gone crazy for Christmas, but with tougher competition than ever, some brands have pulled out all the stops, showing us how it’s done.

To get us in the Christmas spirit we’ve rounded up our favourite Christmassy campaigns of the year.. Read More

2018’s most effective social media marketing platforms

By | Blog | No Comments

As the year is starting to draw to a close, Social Media in 2018 has been slicker, more engaging and more interesting than ever before! Do you feel like you’ve harnessed it fully for your business?

In this blog I’m going to briefly discuss each platform and give some quick tips and reasons to potentially explore a different form of social media that you maybe haven’t tried before.

Read More

Viral Twitter Threads Are The Latest Marketing Scam

By | Blog | No Comments

It’s becoming more and more popular to see viral tweets on your Facebook timeline with ‘media companies and ‘personalities’ sharing ‘relatable tweets’ in order to get likes, comment and shares on the global networking site. But what are you actually engaging with? If you take a look back over on Twitter, many of these ‘viral tweets’ are actually part of the latest marketing scam put in place by crappy brands to sell you crappy products!

Read More

5 top tips to improve your Google Ads campaigns

By | Blog | No Comments

The last 6 months have been a steep learning curve for me at Superfly, I’ve been getting stuck in to Google Ads campaigns since day 1 and in that time I’ve learnt a great deal about them. I may still have much more to learn in the ever-changing world of Google Ads but I thought I’d share some of my top tips with you.

Read More

What have we been up to this Summer?

By | Blog | No Comments

This summer has been a busy one for us at Superfly, we can’t believe it’s August already! We’ve gained a new team member, helped Hull City Launch their Crest Vote, ate metre long pizzas and Nick became a Dad!

There’s always something going on at Superfly Marketing and we thought, why don’t we let you see what it’s like to be a part of our ‘Superfly’ team!

Read More

Instagram Tips and Tricks: Why You Should Be Using Instagram Stories

By | Blog | No Comments

Since launching in 2016, Instagram stories have become a popular favourite with Instagrammers with the amount of people using the feature hitting 300 million daily. If that number is not enough to question why your business has not jumped on the insta-story bandwagon yet, here’s some of my top hints, tricks and reasons why you should definitely be including it in your social media strategy..

Read More

Facebook Advertising Tips & Tricks 2018

Facebook Ad Hacks 2018

By | Blog | One Comment

Facebook advertising is one of most diverse and flexible ways of advertising your business. Whether you like it or not, Facebook has gathered a lot of data about us over the years. One of the (only) benefits of this is the sheer scope of opportunity for marketeers and advertisers to promote their products and services to their exact target market. After using the platform in significant depth with a large number of diverse clients, here’s some tips to get the most out of Facebook ads…

Read More

Is bad PR good PR?

By | Blog | No Comments

As a Marketing Agency it’s our job to advise and help businesses to grow as successfully and effectively as possible. However, sometimes even the big brands can get it wrong!

Take IHOp or should I say… IHOb. Up until June 11th they were officially known as the International House of Pancakes, an American multinational pancake house/diner-style table service restaurant chain that specialised in breakfast foods.🥞

Read More