It’s been a while since I last wrote a blog for you guys, especially since returning to the ‘working from home’ lifestyle. We’ve had many exciting new changes happen in our Superfly team, including a new team member (Poppy), as well as taking on more clients and even decorating the office. So what does the day consist of now that I’m back working from home and what advice can I give you all to make Lockdown 2.0 a little easier?
So, usually I wake up at 7:30am to get myself ready to drive to work etc. But whilst working at home, I treat myself to an extra hour in bed as I’m obviously not commuting anymore 😌. I still like to give myself half an hour to wake up in the morning, have my breakfast and set up my laptop and pop up desk.
When 9am hits, I’m ready to start the day by setting my tasks on Asana, a website used by Superfly as a way of keeping track of what I want to achieve that day, how much time I’ve spent doing each task and also the deadline dates. I would highly recommend Asana to anyone working from home, as it’s a great way to see how everyone is getting on each day.
Throughout the day I work on creating my clients’ social media posts, ads and checking post activity to see where I could improve on the next social media content. Whilst we’re on the topic of social media content for clients, I thought I would share with you guys software I use for managing and creating posts:
- Hootsuite: A social media management platform that covers almost every aspect of a social media manager’s role. With just one platform users are able to do the simple stuff like curate cool content and schedule posts all the way up to managing team members and measuring ROI.
- Facebook Creator Studio: Creator Studio brings together all the tools you need to effectively post, manage, monetise and measure content across all your Facebook Pages and Instagram accounts. It also helps you take advantage of new features and monetisation opportunities that you may be eligible for.
- Zoom: A cloud-based video communications app that allows you to set up virtual video and audio conferencing, webinars, live chats, screen-sharing, and other collaborative capabilities.
- Adobe Illustrator: The industry standard design app that lets you capture your creative vision with shapes, colour, effects, and typography. Illustrator is what I use to create all my clients’ social content with a set template size of 1500 x 1500 pixels, as this is the set size most social media platforms use, ensuring the graphic will fit to size without automatic cropping.
- Adobe Photoshop: Is a critical tool for designers, web developers, graphic artists, photographers, and creative professionals. It is widely used for image editing, retouching, creating image compositions, website mockups, and adding affects. Even though I don’t use this software on a daily basis, it’s very important to learn how to use Photoshop, as it comes in handy when touching up images for future content.
I like to mix up where I sit in the house during the day as a change of scenery helps keep my mentality fresh, and would advise this for anyone currently working from home. It’s very easy to become tired and lethargic during the day, especially with the dark nights creeping in early, so make sure you:
- take a few minutes to stretch and have a walk around the house
- keep hydrated
- have some healthy snacks
- play music in the background
- go for a walk on your break
- stay in touch with your team and come up with fresh ideas for both the company and clients
When 5pm hits, I like to make sure everything is tidy and put away properly ready for the next working day, grab a shower to freshen up, take a trip to the shops for some tea and walk my dog Henry. This helps my mental health and creates a new routine for me compared to the routine I had before working from home. Everyone’s routine will be different but I would always recommend having one to keep you sane!
So there you have it…now you have an idea of a day in the life of Danielle, and I hope I’ve been able to give a few tips on how to get through Lockdown 2.0. Stay home and stay safe!