Superfly Marketing Logo - Web Design & Digital Marketing Agency Hull

Hull City Crest Redesign

How Nick helped with the new Hull City badge redesign…

In the summer of 2019 Hull City FC launched a brand new club crest to revitalise the club as a brand (disclaimer: as a brand, not on the pitch!). Our MD Nick was fortunate enough to be invited to join a focus group of local influencers with an aim of coming up with a brand that was both forward thinking but also included the tradition of the club crest legacy.

“A truly memorable experience!”

“As a fan, this was one of the most exciting projects I’ve ever been able to work on and be a part of! It was great to meet everyone in the focus group, with was a really great mix of fans, business people, influencers and former players. I feel like the end result was an awesome, more modern and more relevant club crest that also includes the recent tradition and brings back the club name.”

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“WOW! Huge thanks to Hull City for sending us a brand new home shirt for the involvement in the crest redesign. They look 🔥🔥🔥”

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