Improving Online Presence: Paid Ads, Content Creation and Website Development

Improving Online Presence: Paid Ads, Content Creation and Website Development

ContentPaid AdsWeb Design

The Project

Elite SG partnered with us to drive awareness, generate leads, and improve their digital presence. Our work has spanned across Paid Ads, Content Creation, and Website Development. We’ve produced a range of creatives, including UGC (User-Generated Content), static graphics, and video ads - bringing their offering to life through engaging, relatable content. Our team also worked on improving tracking accuracy across both Google and Meta platforms, ensuring we could properly attribute and optimise lead generation efforts.

The Client

Renewables company Elite SG are offering innovative energy solutions across the UK. Their services include air source heat pumps, air conditioning units, and EV charging stations – helping homeowners and businesses transition to greener, more sustainable energy systems.

Our Results

We’ve supported Elite SG in generating a steady flow of high-quality leads across both Air Source Heat Pumps and Solar campaigns. With full conversion tracking in place on both Google and Meta, campaign performance is fully measurable, transparent and optimised. Our creative strategy features a mix of UGC, static graphics, and video, and has boosted engagement and lead quality across platforms. Both campaigns are continue to run efficiently, with ongoing optimisation in place to support Elite SG’s growth in the renewable energy sector.

Conversion tracking throughout the site

Fully resolved site-wide conversion tracking for Google Ads & Meta Ads + Web Development

Strong Lead Generations

140 qualified leads generated since September

£35.53 per lead on Meta

£35.53 cost per lead on Meta for Air Source Heat Pump installations