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Over 700% ROAS over Black Friday for Surprise Shirts

Over 700% ROAS over Black Friday for Surprise Shirts

Work With Us

Client Project

Surprise Shirts

Services

Web Design, Search, Social

The Project

Son and Dad start-up combination, Surprise Shirts approached Superfly to give their paid social strategy an overhaul. So that's just what we did!

In a marketplace that's highly competitive, with it being in it's infancy, hyper-growth stage, there have been lots of new businesses entering to get a slice of the pie.

We had a deep dive into the paid social ads account, creating a broader range of ad types with an aim at bringing in new customers via UGC style ads and then remarketing back to them with highly branded product focused ads.


Our Results

Over 700% ROAS over Black Friday 2023 weekend, helping deliver Surprise Shirts' best Black Friday sales period ever, beating all previous internal records. 730% ROAS from Euros 2024 campaigns, capitalising on the football buzz generated by the Euros, helping to promote Surprise Shirts' unique product offerings during the tournament. Placed the Surprise Shirts brand in front of 700,000 accounts across both Facebook and Instagram, leveraging eye-catching creatives, brand awareness and various promotions.

Work With Us

Over 700%
ROAS over Black Friday 2023 weekend
730%
ROAS from Euros 2024 campaigns

Over 700% ROAS over Black Friday 2023 weekend, helping deliver Surprise Shirts' best Black Friday sales period ever, beating all previous internal records. 730% ROAS from Euros 2024 campaigns, capitalising on the football buzz generated by the Euros, helping to promote Surprise Shirts' unique product offerings during the tournament. Placed the Surprise Shirts brand in front of 700,000 accounts across both Facebook and Instagram, leveraging eye-catching creatives, brand awareness and various promotions.

Over 700%
ROAS over Black Friday 2023 weekend
730%
ROAS from Euros 2024 campaigns

Our Results

Over 700% ROAS over Black Friday 2023 weekend, helping deliver Surprise Shirts' best Black Friday sales period ever, beating all previous internal records. 730% ROAS from Euros 2024 campaigns, capitalising on the football buzz generated by the Euros, helping to promote Surprise Shirts' unique product offerings during the tournament. Placed the Surprise Shirts brand in front of 700,000 accounts across both Facebook and Instagram, leveraging eye-catching creatives, brand awareness and various promotions.

Work With Us

Over 700%
ROAS over Black Friday 2023 weekend
730%
ROAS from Euros 2024 campaigns

Over 700% ROAS over Black Friday 2023 weekend, helping deliver Surprise Shirts' best Black Friday sales period ever, beating all previous internal records. 730% ROAS from Euros 2024 campaigns, capitalising on the football buzz generated by the Euros, helping to promote Surprise Shirts' unique product offerings during the tournament. Placed the Surprise Shirts brand in front of 700,000 accounts across both Facebook and Instagram, leveraging eye-catching creatives, brand awareness and various promotions.

Over 700%
ROAS over Black Friday 2023 weekend
730%
ROAS from Euros 2024 campaigns

Superfly played an important role in the growth of our business as we looked to move from a lifestyle stage to scaling something bigger. The team truly felt invested in our brand and their expertise was incredibly valuable. Above all for us, we felt valued as a client and have a great relationship with the team, which we feel is absolutely critical when working with an agency. Superfly definitely come recommended by Surprise Shirts.

Louis Jones - Founder
Surprise Shirts

Superfly played an important role in the growth of our business as we looked to move from a lifestyle stage to scaling something bigger. The team truly felt invested in our brand and their expertise was incredibly valuable. Above all for us, we felt valued as a client and have a great relationship with the team, which we feel is absolutely critical when working with an agency. Superfly definitely come recommended by Surprise Shirts.

Louis Jones - Founder
Surprise Shirts