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2,145.14% increase on Conversion Value

2,145.14% increase on Conversion Value

Personal BrandingSearchWeb Design

The Project

Son and Dad start-up combination, Surprise Shirts approached Superfly to give their paid social strategy an overhaul. So that's just what we did!

In a marketplace that's highly competitive & still in a hyper-growth stage, there's been lots of new businesses entering the space to get a slice of the pie.

We had a deep dive into the paid social ads account, creating a broader range of ad types with an aim at bringing in new customers via UGC style ads and then remarketing back to them with highly branded product focused ads.


Our Results

Google Data

Jan – Dec 2025 compared to Jan – Dec 2024

  • +2,127% increase on conversions

  • +46.54% increase on CTR

  • +2,145.14% increase on Conversion Value

Meta Data

Jan – Dec 2025 compared to Jan – Dec 2024

  • General campaign – 856.18% increase in web purchases

  • Sub campaign – 604.11% increase in web purchases

Louis Jones - Founder

Superfly played an important role in the growth of our business as we recently looked to move from a lifestyle stage to scaling something bigger. The team have truly felt invested in our brand and their expertise was incredibly valuable. Above all for us, we feel valued as a client and have a great relationship with the team, which we feel is absolutely critical when working with an agency. Superfly definitely comes recommended by Surprise Shirts.

Louis Jones - Founder
Surprise Shirts
Louis Jones - Founder

Superfly played an important role in the growth of our business as we recently looked to move from a lifestyle stage to scaling something bigger. The team have truly felt invested in our brand and their expertise was incredibly valuable. Above all for us, we feel valued as a client and have a great relationship with the team, which we feel is absolutely critical when working with an agency. Superfly definitely comes recommended by Surprise Shirts.

Louis Jones - Founder
Surprise Shirts