The whole point of using social media in business is to communicate your marketing messages to your target market in a modern and fun way. You’re constantly battling for people’s time, as they scroll down their news feed looking for the next nugget of information to engage with. Using striking/powerful images that communicate your message effectively will have a much greater probability of users sharing your posts.

Check out this interesting infographic from LTU Technologies providing some great stats about images in Social Media.