Hull based Digital Marketing Agency, Superfly Marketing are announced as finalists in prestigious 2024 Prolific North Creative Awards. The awards return for their second year after a hugely successful debut in 2023, their mission being “to unite the North and Scottish creative scenes, applaud the courage, showcase brilliant ideas, and pave the way for aspiring young creatives”. The awards organisers aim to recognise agencies and individuals who are “putting the North on the map in the creative sectors” so the team at Superfly are thrilled to be finalists for the “Rebrand” award in the Leisure & Retail category as a result of their work on the Connexin Live Arena.
On August 1st 2023, came the announcement that the arena’s name would change to Connexin Live, after a new 5-year principal partnership deal was signed with technology company Connexin.
Being the digital marketing agency behind the arena’s new brand creatives, Superfly Marketing took on the challenge of bringing the new partnership to life, delivering a modern, energetic and vibrant feel to the brand. The team therefore set to work researching what the arena meant to the local community, what the expectations of its future audience were and how they were going to communicate this evolutionary change. The venue has had a huge impact on the city and the people that live nearby, so there was a lot riding on the rebrand, ensuring it matched the ambitions of the city, the venue, the people of Hull and of course, the new sponsors.
Connexin Live now has new brand creatives, developed by Superfly Marketing, along with all new print and digital communications, the new creatives delivered the concept “We’re Going Live” which plays into the idea that entertainment connects people, creating memories that last a lifetime.
Brothers and business partners, Nick and Charles Tyldsley embarked on their journey to transform the digital performance of companies in Hull and the East Yorkshire area in 2013. Managing Director of Superfly Marketing – Nick Tyldsley, says “The Connexin rebrand means a lot to us. After 10 years in business, winning and delivering such a high profile rebrand shows that the hard work really does pay off. Everyone at Superfly Marketing are huge music fans and have strong ties to the industry. This is one of the most fun jobs we’ve ever worked on, and we’re so proud of the outcome.”
Here at Superfly, we help businesses thrive with a main aim of delivering high quality online Digital Marketing services, and with over 10 years in the industry, we’re expected to see rapid growth in the coming year as we expand our team! Made up of creatives and designers, web developers, social media and digital marketing executives we cover an array of services including Socials and Branding, Creative Design, SEO/PPC, Website Design and Management.
We’re based in Melton near Hull and cover the whole of the UK, so if you want to chat with us, reach out on 01482 242007 or on our socials: www.superflymarketing.co.uk
