How logo design evolves over time

How logo design evolves over time

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It’s amazing how all of these huge multinational brands have changed over time. Sometimes changes are subtle, but in other times they are totally transformed. This depends on current brand strength/reputation, and also how well the company is performing. Take a look below to see how some of these famous designs have had small tweaks over the years (many thanks to The Logo Company for the infographic!) Interestingly, check out Apple’s first brand in 1979. Would they have become such an iconic brand with that portrait style image? We think not!

logo-design-hull-evolve

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